Magellan Strategy Group
P.O. Box 5632
Asheville, NC 28813
Magellan Strategy Group was founded in 2004 with the vision of providing organizations with greater focus upon profitable opportunities and strategic insights into the marketplace.
Today’s marketplace is saturated with products and services that are often indistinguishable. Consumers have a wide variety of choices and exercise considerable savvy when making buying decisions. In a cluttered marketplace, strong brands remain constant beacons of light that help consumers make decisions that enhance their lives by providing real emotional connections. Underlying those emotional connections are strategic decisions that guide an organization’s use of precious resources.
We’re not an advertising agency. But, since our founding, we have also worked with a diverse group of “best in class” partners on many projects in a wide variety of categories. We don’t believe in a one size fits all approach for either our clients or our partners. Every client has needs that are different and every market has opportunities that are unique, so we work only with partners that make sense for each project.